Narrative How Research Libs Transforms the Respondent Experience
With 75% of online surveys now completed on mobile devices, Research Libs leverages this trend by offering a seamless, one-touch interface that allows respondents to complete surveys easily in a variety of situations. The engaging game-like UX of the Research Libs interface reduces respondents’ willingness to be interrupted—they are more likely to say, “I’ll be done in a few minutes,” or finish the survey before clicking on a new email notification. This focus improves completion rates and keeps respondents motivated to finish their story. Research Libs surveys play out as a continuous story in front of the respondent, eliminating the frustration of navigating through multiple pages or struggling with small text. With each response building seamlessly into a cohesive narrative, respondents feel like they are sharing their personal experiences rather than just providing their opinions. This approach creates a natural cadence, encouraging thoughtful responses and a more engaging experience.